Monday Mar 16, 2026

#49: Branding Your Private Practice: Logos, Identity, and First Impressions

When physicians think about starting a private practice, they often focus on the logistics: the lease, the EHR, credentialing, and staffing.

But one of the first things patients see is your branding.

In this episode, I’m joined by Nadene Taylor, founder of Hope and Sage Design House and the designer behind my Golden Ivy Co logo, to talk about branding and logo design for physicians starting a private practice.

We discuss how to approach the branding process, common mistakes to avoid, and how to create a logo that reflects the practice you want to build.

You can find Nadene and see more of her work on Instagram

@hope.and.sage

📌 Resources:

Wondering if Private Practice is right for you?

Take the Private Practice Readiness Quiz!

This quiz will help you identify where you fall on the readiness spectrum—and what your next best step should be.

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If you want step-by-step guidance to build your practice business plan, check out my new digital course: Plan to Practice. It's a short course designed to take you from scattered practice ideas to a detailed, individualized business plan. Learn more about the course by going to hangingashingle.com/ptp

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Interested in 1:1 coaching?
If you want support building your practice with clarity, intention, and a plan that fits your life, I offer personalized 1:1 coaching for physicians. 

Click here to learn more about 1:1 coaching.

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Want weekly emails with insightful tips for starting your private practice? Click here to subscribe!

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Social Media Communities:

Private Facebook Group: Physicians Starting Private Practices

Instagram: @hanging_a_shingle

LinkedIn: www.linkedin.com/in/drbrittneyanderson

 

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